What is the meaning of Stella Artois?
star
Stella Artois is a 5.2% ABV global lager first brewed in Leuven, Belgium in 1926 as a Christmas brew, and named Stella after the Latin for “star.” The name Artois was coupled to the brewery in 1708, when new owner Sebastian Artois achieved the title of Master Brewer.
What is the horn on Stella Artois?
A Flemish-Style Cartouche At the top of the cartouche is a horn, the symbol of the original brewery. (Den Hoorn means “The Horn.”). According to Stella Artois’ website, the horn has remained a powerful symbol of its brewing tradition, even after the brewery’s many changes in name and management over the centuries.
Why does Stella make you angry?
It has an especially bad reputation in the U.K. In the U.K., Stella is associated with binge drinking and aggressive behavior. This is allegedly due to its higher-than-average ABV. It has a violent, misogynist nickname that it’s trying desperately to shake.
What does Artois mean in French?
In French, “Stella” is star, and “Artois is the name of a region in northwestern France.
Is Stella A strong lager?
A stronger lager At 5.2% alcohol by volume, Stella Artois was typically stronger than most mainstream lagers (these days, in some markets, the alcohol has been reduced to 5%). As a result, when the beer was launched in the United Kingdom for the first time its advertising campaign was themed around “strength”.
What does the name Stella Artois stand for?
Stella, meaning “star,” refers to the Christmas star. The Stella Artois brand was originally released as a special holiday beer for Leuven locals. It caught on, and became available year-round. Stella Artois also makes a cider and ‘wine spritzer alternative.’
What’s the difference between Stella Artois and Belgian beer?
A common joke among Belgian beer enthusiasts is that American beer consumers consider Stella Artois an elevated import, while “ [i]n Belgium, Stella Artois is considered a very ordinary beer at best.” In the U.K., Stella is associated with binge drinking and aggressive behavior.
What does Stella Artois pour it forward do?
Stella Artois wants you to save water by drinking beer. As part of its “Pour It Forward” campaign, Stella Artois donates $3.13 for every limited-edition Stella Artois chalice sold to Water.org, an organization co-founded by Matt Damon that helps provide access to clean water to people in need.
Who are the famous people that eat Stella Artois?
More recently, Stella Artois has been associated with the famous faces of Mindy Kaling, Sarah Jessica Parker, Jeff Bridges, and Matt Damon — all for a good cause. Find out what the brand is up to, and why it’s ridding itself of an extremely offensive nickname.
